Purr Guard
Designing packaging for feline flea and tick prevention.
2024 - Box, Spray Label, and Shampoo Label
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Feline flea and tick prevention tends to have bland or overly medical packaging. I wanted to add the playful touch, often seen in products for animals, that was missing from this product. I chose bright colors and added playful illustrations unique to each product.
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I began with the logo. I added the toes to the “G” to create a paw print. I then did the illustrations to match the color scheme and bring life to the packaging. The packaging provides a much less threatening appearance and is perfect for new pet owners.